Product Overview
Brand: OUAI
Features:
- Detox & De-Frizz Duo: This OUAI hair care bundle pairs Detox Shampoo and Anti-Frizz Crème for a complete cleanse-to-style routine that clarifies buildup, hydrates strands, and locks out humidity for up to 72 hours of smooth, refreshed results.
- Hero Actives Do the Heavy Lifting - Clarifying formula blends apple cider vinegar, hydrolyzed keratin, and chelating agents to lift buildup, minerals, and oil; styling crème uses upcycled jackfruit, beetroot extract, and plant polymer for 450°F heat shield.
- Built for Every Wash Day: Fights flakes, dullness, and oiliness one day, then tames frizz, repairs split ends, and shields color the next, suitable for women and men with fine, thick, curly, color-treated, or chemically processed strands.
- Two Steps to Effortless Hair: Lather a quarter-size of clarifying shampoo on wet roots, let sit 1 to 3 minutes, rinse clean, then apply one pump of deluxe travel-size styling crème to damp ends, work upward toward mid-lengths, and air dry or heat style with confidence.
- Live Life Your OUAI: This cruelty, gluten, paraben, phthalate, and sulfate-free hair care is designed in LA, scented with cult-favorite Melrose Place rose and North Bondi floral musk for a luxe finish.
Details: This OUAI bundle pairs Detox Shampoo and Anti-Frizz Crème for a complete cleanse-to-style routine that clarifies, hydrates, and shields strands from wash through final blowout. Detox Shampoo is a sulfate-free clarifying formula powered by apple cider vinegar, hydrolyzed keratin, and chelating agents that gently lift away product buildup, dirt, oil, sweat, hard water minerals, and chlorine while remaining safe for color-treated hair. Use it 1 to 2 times per week to restore volume, bounce, shine, and a healthy scalp environment that fights flakes and oiliness without stripping moisture. Anti-Frizz Crème is a lightweight styling cream formulated with upcycled jackfruit, beetroot extract, and plant-based polymer that delivers up to 72 hours of humidity control, intense thermal protection up to 450°F/232°C, and lasting hydration that helps repair split ends. In a consumer perception study of 103 participants, 97% reported softer feel, 93% reported moisturized strands, and 90% saw smoother results. Together, this duo is built for women and men with fine, thick, curly, straight, color-treated, or chemically processed textures who want salon-quality finishes at home. To use, lather a quarter-size of clarifying formula on wet roots, let sit 1 to 3 minutes, rinse clean, then apply one pump of styling cream to damp ends, work upward toward mid-lengths, and air dry or heat style. Cruelty, gluten, paraben, phthalate, SLS, and SLES-free, scented with the cult-favorite Melrose Place rose blend and North Bondi floral musk.
